Test It. Shape It. Launch It.
A 6-week private coaching program to help you validate your idea, map your offer, and launch with confidence.
IDEA TO LAUNCH
For Women Who Are Ready to Start Smart
Powered by Fempire, this is a short, focused plan to take your idea out of your head and into the world with expert strategy and calm, personalised support every step of the way.
You’ve got an idea, a product and a new service.
Now you need structure, guidance, and a grounded plan to bring it to life without second-guessing every step or spending months stuck in research mode.
✔️ Shape your idea into a real, compelling offer.
✔️ Understand your ideal customer deeply (and how to reach them)
✔️ Validate demand before investing too much time or money
✔️ Build simple systems to support launch readiness
✔️ Launch with purpose, not panic.
Supported by your licensed and certified Business Coach with Fempire International to help you build the business and the life you want.
Idea to Launch delivers:
Weekly 1:1 Coaching – weekly 30-minute sessions over 6 weeks + WhatsApp/email support. Personalised feedback on your idea, offer, and positioning.
Systems & Templates – Set up the essential systems, and introduce AI tools and processes that support growth without overcomplicating things or wasting time.
Offer Strategy – Clarify what you're selling, why it matters, and how to position it for early traction.
Research & Validation – Fine-tuning your funnel from customer first engagement to post-purchase, ensuring a highly engaging conversion process.
Accountability & Support – WhatsApp/email access between sessions for quick questions, plus progress check-ins, so you’re never stuck or alone.
Launch Plan – Create a simple, sanity-saving roadmap to launch confidently without scrambling at the last minute.
Your First Launch Is Just the Beginning – Once you’ve launched with confidence, you’ll be ready to move into the Founder’s Framework, where we build systems, strategy, and growth around your idea. But it all starts here.
Guarantee
If, after our first session, you don’t feel confident about your idea and your next steps, I’ll refund your payment, no questions asked.
You’ve been sitting on a business idea. Now it’s time to bring it to life with clarity, strategy, and confidence.
You don’t need another freebie, course, or another six months of second-guessing your next step.
What you need is a clear path, smart support, and someone who’s launched, scaled, and walked this road before.
Ideas don’t grow unless you move on them. Your business starts with one bold decision. Let’s make sure you do it right, and that you don’t have to do it alone.
Take the first step toward a calm, confident launch today.
Fempire Framework
1:1 Coaching alongside an extensive resource library specifically for women in business. Everything you need to prepare, launch and grow your business. Be supported and empowered, every step of the way.
WEEK 1: 11 Units - 6.5 Hours
In our first week together, we’re covering ‘The Inner Circle ’ of the Business Mastery Formula.
This the critical inner work that will sustain your business now and into the future.
Topics we’ll cover include:
your passion/purpose, your personal and business ‘why’ , your intuition, authenticity, your mindset, building your confidence and personal growth. Your business is a reflection of YOU, and so we need to get you feeling strong, confident and powerful so that you can successfully implement the tactical knowledge you’ll learn in this program, and thrive in every sense.
WEEK 2: 12 Units - 9.5 Hours
This week we’re moving into the outer circle of the Business Mastery Formula, which is the tactical, practical knowledge that you’ll need to succeed. This week we ’ re covering the ‘Clarity’ circle, getting you crystal clear on your business vision, mission, and values, as well as your specific target market, which will pave the way for your powerful branding and messaging.
Once you’re clear on these fundamental aspects of your business, we ’ll begin covering some of the elements in the ‘Packaging ’ circle, which is all about branding yourself up for success.
WEEK 3: 7 Units - 4 Hours
This week we're continuing the journey into ‘Packaging ’ and how you can make those critical first impressions count.
An important component of business success is the ability to quickly establish your credibility through powerful packaging, and that’ s exactly what we’re continuing to do this week!
Then we ’re entering the world of ‘Positioning’ which is how you can position yourself in the market in order to stand out from your competitors.
What is it that makes your product or service unique, and why should your customers choose you over your competition? These are the questions we ’ll be helping you answer this week. So let’s get to it!
WEEK 4: 10 Units - 9 Hours
Let’s talk about money! This week, we’re looking at the ‘Pricing’ circle of the Business Mastery Formula, and how you can price and package your products or services in order to make the money you deserve.
We’ll also be discussing how critical it is in business to stay on top of your finances, and we have some great tools to help you with that.
Then we’re starting a deep dive into the next circle which is ‘Promotion’ – the fun stuff! This is where you get to ‘toot your own horn ’ and tell the world how great you are by promoting and marketing your products and services.
We’ll be covering marketing plans, content strategies, social media and more.
WEEK 5: 10 Units - 5 Hours
This week we’re continuing our journey into ‘Promotion ’ , which is all about putting your beautiful work out into the world with impact so that your ideal clients want to do business with you.
We’re teaching you the importance of lead magnets and how you can use them to grow your email database. Then we’re covering other promotional tools like Facebook lives, email flows and campaigns, and digital marketing platforms.
There's lots to cover, but it’s all important information to help you generate your consistent customer pipeline!
WEEK 6: 6 Units - 8.5 Hours
In our final week we’re covering two very important topics – ‘Selling and Planning’.’ If you have your own business, then you’re in the business of selling!
We’ll be teaching you how to sell in a way that’s authentic and powerful. Then we’ll be guiding you through a process to set yourself some powerful business goals to work towards so that you have a clear road map and action plan to follow to bring your business vision to life.
Ready to get started?
All 1:1 Coaching, In-depth videos, Tools, Resources, Facebook Support Group
$1,999
Require further 1:1 tuition on digital tools?
You have the business set-up, but need to close the knowledge gap on some of the skills you need - whether it be AI agents, workflow and automation processes, project management platforms or needed digital tools.
We can do that!
Some of the tuition available are AI tool advisory and prompting, AI agents (you will be given access to a AI staff portfolio to use with your own business), automation and workflow processes, website build education, email flows, paid advertising platforms education, project management tools, and more.
Choose 2 areas for up-skilling tuition for an additional $499,
and any further tool is an additional $199.
Is Idea to Launch right for you?
You’ve got a business idea and you’re serious about making it happen.
You want expert support to avoid trial-and-error and wasted time.
You need help validating and packaging your offer.
You’re serious about scaling, but want to do it with clarity and calm, not hustle and burnout.
You prefer a calm, strategic plan over frantic launches or guesswork
You want to build something with intention from day one.
This is for you if….
You’re still unsure what your idea is (we need something to work with!)
You’re not ready to commit time or energy to getting your idea off the ground.
You aren’t open to coaching, feedback, or shifting the way you currently operate.
You’re hoping someone else will build it for you.
You’re already up and running — check out the Founders Framework instead.
This isn’t for you if….